REACH
Daily connect with 20% population
- Daily Picture-Centric Content Curation for Netizens of each City (365 days/ Year)
- Pushed to 20% of the City's Netizens everyday through Social-Media, Subscriptions and SEO
- Customized for local interest, topical yet educative (Non News)
REORGANIZE
Balanced Nature & Culture Knowledge
- City-Centric classification of high volume content in local language - Unique 60 Point Culture-Nature Grid
- One-Stop Portal for the Netizen needs of the City - Weather, Maps, News, Cinema, Smart Services, Classifieds, B2B, B2C & G2C integrated
- New & localized visual iconography for new netizens & first-time smartphone users.
RE-CONNECT
Reminder of Roots and Relevance
- Glocal Content - Content contextualized to local, through global learnings.
- A balance between Culture & Nature towards a bio-regional & healthy life.
- Decrease in digital noise - Focused content to reduce digital distractions & negativity of news
- Adult Education - Work, Place, Citizenship
