Hyper-Local Content (Non News) for 300 Indian Cities delivered Daily in the City's Language (13 Scripts)

Live Cities

Cinque Terre
Rampur
Cinque Terre
Meerut
Cinque Terre
Lucknow
Cinque Terre
Jaunpur

REACH

Daily connect with 20% population

  • Daily Picture-Centric Content Curation for Netizens of each City (365 days/ Year)
  • Pushed to 20% of the City’s Netizens everyday through Social-Media, Subscriptions and SEO
  • Customized for local interest, topical yet educative (Non News)

REORGANIZE

Balanced Nature & Culture Knowledge

  • City-Centric classification of high volume content in local language – Unique 60 Point Culture-Nature Grid
  • One-Stop Portal for the Netizen needs of the City – Weather, Maps, News, Cinema, Smart Services, Classifieds, B2B, B2C & G2C integrated
  • New & localized visual iconography for new netizens & first-time smartphone users.

RE-CONNECT

Reminder of Roots and Relevance

  • Glocal Content – Content contextualized to local, through global learnings.
  • A balance between Culture & Nature towards a bio-regional & healthy life.
  • Decrease in digital noise – Focused content to reduce digital distractions & negativity of news
  • Adult Education – Place, Work, Citizenship

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Rampur

Meerut

Lucknow

Jaunpur

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Hindi

Bengali

Marathi

Telegu

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